Aliens and Chickens help deliver walking safely
Another DingDing extravaganza has come into being with the cinema module launching two new animations:
Children today have access and are used to the richest media experiences available. We knew that in order to compete for children’s attention we needed to match or exceed the production values of cartoons available on Saturday morning kids TV. We were briefed to deliver the Road Safety message to 5-11 yr olds but decided early on to split the audience into two groups.
Both animations are intended to deliver the Green X Code to children at home and school. Chickens up to Key stage 1 (Ages 5-7) and Aliens for older learners at Key stage 2 and above.
Last updated: 13.05.2006
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